SEO-AI Gap Analysis
Cross-reference your Google rankings with AI visibility to find the keywords where search and AI tell different stories.
SEO-AI Gap Analysis in detail
The platform connects to your Google Search Console data (or uses its own SERP tracking if Search Console is not connected) to pull daily ranking positions for your target keywords. Simultaneously, it tracks your AI mention rates for the same keywords and their prompt equivalents across all monitored engines.
The gap analysis engine maps each keyword to its corresponding AI prompt family. For example, the keyword "best CRM for startups" is mapped to prompts like "What CRM should a startup use?" and "Recommend a CRM for early-stage companies." This mapping allows direct comparison: you can see that you rank #3 on Google for "best CRM for startups" but appear in only 10% of AI responses for the equivalent prompt family.
Results are displayed in the four-quadrant matrix with each keyword plotted by its SEO position (x-axis) and AI mention rate (y-axis). Clicking any keyword opens a detail panel showing the specific pages that rank, the AI responses that mention you, and the recommended actions for closing the gap. Bulk actions let you send all keywords in a quadrant to Action Plans or Content Workflows in one step.
Why SEO-AI Gap Analysis matters
Find high-value pages that rank on Google but are invisible to AI engines
Discover AI-visible content that could be strengthened for organic search
Prioritise optimisation with a clear four-quadrant framework
Map SEO keywords to AI prompt families for apples-to-apples comparison
Send gap findings directly to Action Plans for execution
When to use SEO-AI Gap Analysis
SEO-AI Gap Analysis FAQ
Key concepts
Explore more features
Content Optimization Scoring
resolutionScore every page on five dimensions of citation readiness and know exactly what to fix.
Prompt Discovery
resolutionFind the prompts and queries where your brand should appear but doesn't — and prioritise the ones that matter most.
Action Plans
resolutionTurn audit findings and detection signals into prioritised now/next/later plans that your team can execute.
Keyword Intelligence
integrationCombine real Google search volume data with AI visibility gaps to find the keywords worth optimising for both channels.
Start with the pages and proof that AI can actually use
Run the free audit to see what blocks AI from citing your site. Use the trial when you need ongoing monitoring, attribution, prompt discovery, and team workflows after the first fixes are live.