Content Optimization Scoring
Score every page on five dimensions of citation readiness and know exactly what to fix.
Content Optimization Scoring in detail
You submit a URL or select pages from your connected sitemap. The platform fetches each page using both a standard browser renderer and an AI-crawler-equivalent parser to capture both the rendered content and the raw HTML/structured data. Each page is then evaluated on five dimensions.
Structure scoring checks heading hierarchy, content length, section organisation, use of lists and tables, and internal linking patterns. Authority scoring evaluates backlink quality, domain authority signals, and citation frequency from known AI sources. Freshness scoring checks publication and modification dates, content recency signals, and how recently the page was crawled by AI bots. Entity clarity scoring analyses whether key entities (your brand, your product, your category) are explicitly and unambiguously defined. Machine parsability scoring checks schema.org markup, JSON-LD validity, clean HTML structure, and absence of rendering-dependent content.
Results are presented as a scorecard with the overall score, five dimension scores, and a prioritised list of improvement recommendations. Each recommendation includes the expected score impact so you can focus on the highest-leverage fixes first.
Why Content Optimization Scoring matters
Score any URL on five evidence-based dimensions of AI citation readiness
Get specific, prioritised fix recommendations with expected score impact
Calibrated against real citation data rather than theoretical best practices
Evaluate pages as AI crawlers see them, not just as browsers render them
Track score improvements over time to measure optimisation progress
Batch-score your full sitemap to identify the weakest pages site-wide
When to use Content Optimization Scoring
Content Optimization Scoring FAQ
Key concepts
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Start with the pages and proof that AI can actually use
Run the free audit to see what blocks AI from citing your site. Use the trial when you need ongoing monitoring, attribution, prompt discovery, and team workflows after the first fixes are live.